Category >> Trends

Use Pantone’s Color of the Year News to Your Advantage
Posted on December 6, 2013
The word is out ... orchid is in.   [caption id="attachment_3613" align="aligncenter" width="773"] Pantone Orchid is the Color of the year[/caption]   Pantone, the international color authority, has declared Pantone's color No. 18-3224 “blooms with confidence and warmth” and is “a captivating, magical, enigmatic purple,” according to the company. In the past 24 hours I've seen it mentioned on social media no less than a dozen times. This happens every time there's a "Color of the Year" or "Color of the Season" announcement by Pantone. We can debate the value of designing around this color -- I don't know if you should jump on the bandwagon for all your new Spring designs -- but I do know that you can have a marketing moment now if you can promote an... Read More
marieclaire cover
Subscriptions to Fashion Magazines are a Must for Your PR Efforts – Amazon has a Great Offer
Posted on November 20, 2012
 [click above to get started] Subscriptions to fashion magazines are a must for your PR efforts -- you need to keep track of who the editors are, what they cover and what trends they've been writing about. Amazon has a subscription service that makes it easy to keep track of your magazines and when they are due for renewal. They also have great sales throughout the year. I'm not sure how many times they offer $5 subscriptions but that's the best deal we've ever seen! And if you use their service I believe it will let you extend your subscriptions with the sale prices. Regardless, you should catch up on all the magazines you should be getting for $5 a year! Go now! The current $5 sale ends December 3rd, 2012.   Not every magazine we recommend subscribing to are... Read More
Screen shot 2012-09-07 at 6.24.22 PM
Pantone Says We’re in a Monaco Blue Mood for Spring 2013
Posted on September 7, 2012
  As Spring 2013 Fashion Week begins the Pantone Color Institute, the color authority, has announced the top colors of Spring. And we're going to be feeling the blues... Monaco Blue and Dusk Blue to be exact. Both are subdued shades of blue which are "practical purchases for any wardrobe ... that can be easily blended into consumer's existing wardrobe," said Leatrice Eisman, Pantone's Executive Director in today's WWD. The next two most popular colors -- according to how many designers have used these shades in their Spring collections -- are also somewhat dusky greens that are jewel tones of Emerald and Greyed Jade. Safe seems to be the mood, no? The punches of color will come from Poppy Red, African Violet, Lemon Zest and Nectarine. Personally, I'm looking... Read More
Screen shot 2012-08-27 at 10.49.54 AM
2013 Jewelry Trend Forecast with Trendologist David Wolfe by Lorraine DePasque
Posted on August 20, 2012
Lorraine DePasque is one of our most favorite jewelry journalists -- she's been tracking design trends for longer than either of us like to admit (since we're both in our mid-30s you can only imagine that we started in grammar school!). Recently she sat down to talk 2013 jewelry trends with master forecaster David Wolfe of the Doneger Group for INSTORE magazine's new video series. David is one of the fashion industry's most quoted authorities, with international credentials as a fashion, color and trend forecaster. His expertise and entertaining personality keep David in demand as a public speaker and lecturer. Here you can see what David thinks about 2013 jewelry trends ... something we all need to get inspired by!    ... Read More
Screen shot 2012-02-11 at 10.21.25 PM
It’s Fall Fashion Week and Jewelry Designers Need to Pay Attention to the Trends
Posted on February 12, 2012
  On a recent webinar hosted by the Couture show, Michelle Orman of Last Word Communications interviewed Marion Fasel, Jewelry Editor of INSTYLE magazine and asked her advice for jewelry designers. The most important point was to pay attention to the fashion trends -- that rule the fashion magazines -- so that you can pitch your jewelry with relevancy. When the clothes of the season have an Art Deco reference you can be sure that I'll be searching for some Art Deco-inspired jewels, she said. After the webinar I was talking with a designer who lives far from NYC and has been making great jewelry for 20 years. "I don't design to trends but I do want to get more press so maybe I'll try and make some things that fit into some trends," she msued. "But how the heck do I... Read More
David Tishbi Adds Multi-Colored Spinner Rings and Bright Gemstones for Spring 2010
Posted on May 31, 2010
2010 is the Year of Silver as many designers seek to make affordable jewels that will keep the customers coming into their favorite jewelry stores. Designer David Tishbi has always favored silver for his iconic, organic designs and this year he's added even more texture, colored metal accents and more attention-getting gemstones.JCK Magazine featured the "simple but chic" lemon quartz charm ring from the Candy Collection in their April Issue. Yellows and greens are quite popular this year. In the May issue, the meditation spinner rings from the Eternity Collection were described as "perfect for any occasion from anniversary to wedding or just the perfect gift!" The addition of rose and yellow gold and the blackened roller-pressed design in the... Read More
Honora Has Hope For Haiti – pearl necklace fundraiser
Posted on January 25, 2010
The need for aid in Haiti is clear and Honora wants to help.  With this in mind they have created a pearl necklace from the colors of Haiti’s flag and will donate 100% of the proceeds to the ongoing efforts. "Inspired by initiatives from our friends at 12for12K, we will donate all proceeds from our 36″ 7-8MM Cherry and Navy Blue Freshwater Pearl Necklace to the Naples, FL based charity, Hope for Haiti," said Michael Schechter of Honora. visit the Honora blog here for more info and to make your purchase. This necklace is only available through The Honora Store in New York City and can be ordered via phone at 212.308.8708 or through email at ... Read More
WWD Q&A With David Lipman, Advertising Guru
Posted on June 13, 2009
I think there's a bunch of great ideas in this quick interview with David Lipman. Read it all online -- here are my favorite quotes:WWD: What role does technology play in marketing? D.L.: You can’t market or communicate without it. But many people in the fashion world don’t understand how to embrace it and apply it to everyday life. High-tech mobile devices and the Internet are a part of our daily lives now. if you can’t communicate and market online yet, you’re missing out. Those little things that fit in our handbags or pockets are a new weapon, and that’s where I see the biggest opportunity.WWD: Who are new players in the market? D.L.: RueLaLa, a shopping Web site, has product that sells out at lightning-bolt speed. Firms like Amazon changed the way we shop... Read More
Three Times in Three Weeks Makes it a Super Trend — Agate Slices and Crystal Jewelry
Posted on May 6, 2009
Agate sliced jewelry layout in the May issue of O Magazine.Did you ever think it would be high fashion/in again? ... Read More
Inspired by Mother Earth – More Editorial for Drusy, Agate Slices and Raw Gems
Posted on May 5, 2009
Inspired by Mother Earth - Los Angeles Times. "Authentic more natural stones are the 'new bling,' " says Julie Gilhart, senior vice president and fashion director of Barneys New York. "There is a handmade craft and artisanal feel to them, which feels fresh and new." Devon Leigh earrings, $395 at Erickson Beamon necklace, $778 at Curve, Los Angeles; Irene Neuwirth necklace, $34,340 at Barneys New York, Beverly Hills; Manu rings, $175 each at Barneys Co-Op. ... Read More