flash sales

Neiman Marcus adds flash sales
Posted on October 13, 2010
It's all the rage and it seems no one will be left behind in the flash sale phenomenon. Neiman Marcus has added a flash sale -- called Midday Dash -- to it's retail mix via eblasts to loyal customers and available for just a few short hours. Read my recent blog post on the whole phenomenon if you want to see and understand all the players: LuxuryDaily.com reports: In the future, flash sales and email promotions to dedicated shoppers will likely become a staple of luxury brands online, because of their need to make shopping entertaining. Efforts such as Neiman Marcus’ sale on Friday are an attempt at innovation and a way to generate excitement. “This is eBay-ing it, if you will, and a lot of brands have adopted it online,” Mr. Pedraza, CEO of Luxury... Read More
Will we ever shop full price again? Online flash sales, sample sales, group couponing and more are changing the retail landscape
Posted on September 21, 2010
[warning! this is a LONG post but it contains a ton of info and links] I just have to ask -- does anyone pay full retail anymore? I'm a long time discount hunter; I've stood in line for NYC sample sales, regularly visit TJMaxx/Daffy's/Century 21 and once endured a dozen cab rides around Hong Kong and Kowloon just to visit each Donna Karan factory outlet when I heard there was more than one! But I schlepp no longer, of course, now that I've got an internet connection. First there was searching designer labels on ebay. Then the odd discount code and web-only sales. And then in Nov. 2007 Gilt.com was born. Credited with being the first members-only online sample sale (or Flash Sale) site --- it was modeled after the French site Vente-Privee.com --  within... Read More